traditional customer
1Customer-based Collection Development: An Overview
This essential guide to customer-based/patron-driven collection development will allow librarians to navigate the rapid changes in what users expect of libraries. The traditional "top down" approach… 6321 руб2Igniting Customer Connections. Fire Up Your Company's Growth By Multiplying Customer Experience and Engagement , Andrew Frawley
A new data-driven approach to building customer relationships that fuel sustainable business growth Igniting Customer Connections explores how organizations of all sizes can build powerful and… 1821.11 руб электронная книга3Build for Change. Revolutionizing Customer Engagement through Continuous Digital Innovation , Alan Trefler
Customers have radically changed the ways they interact with businesses, and today's organizations need to adapt Is your company prepared for the Gen D future, or is it heading toward life support? A… 1625.99 руб электронная книга4Marketing 4.0. Moving from Traditional to Digital , Philip Kotler
Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading… 1625.99 руб электронная книга5Digital Sense. The Common Sense Approach to Effectively Blending Social Business Strategy, Marketing Technology, and Customer Experience , Brian Solis
Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing… 1691.03 руб электронная книга6The Agile Marketer. Turning Customer Experience Into Your Competitive Advantage , Roland Smart
The marketer's guide to modernizing platforms and practices Marketing in the digital era is a whole new game: it's fundamentally about competing on the customer experience. Marketers must integrate a… 1625.99 руб электронная книга7Quality of Experience Engineering for Customer Added Value Services. From Evaluation to Monitoring , Cuadra-Sanchez Antonio
The main objective of the book is to present state-of-the-art research results and experience reports in the area of quality monitoring for customer experience management, addressing topics which are… 10068.11 руб электронная книга8Web Analytics 2. 0: The Art of Online Accountability and Science of Customer Centricity (+ CD-ROM) , Avinash Kaushik (2010)
The Web, online marketing, and advertising have been revolutionized in the last few years, yet the approach to using data has remained largely the same as a decade ago. Web analytics thought leader… 2541 грн (только Украина)9The Art of Digital Marketing. The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns , Ian Dodson
The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing'code,'and reaching… 3251.98 руб электронная книга10Digital Disciplines. Attaining Market Leadership via the Cloud, Big Data, Social, Mobile, and the Internet of Things , Joe Weinman
Leverage digital technologies to achieve competitive advantage through market-leading processes, products and services, customer relationships, and innovation How does Information Technology enable… 2276.38 руб электронная книга
