soften something
1soften something up — soften (someone/something) up to weaken someone or something. Constant bombing was designed to soften the enemy up and weaken him. The ads were just a way to soften up public opinion to accept a big price increase …
2soften — [[t]sɒ̱f(ə)n, AM sɔ͟ːf [/t]] softens, softening, softened 1) V ERG If you soften something or if it softens, it becomes less hard, stiff, or firm. [V n] Soften the butter mixture in a small saucepan... Fry for about 4 minutes, until the onion has …
3soften up — 1. To lessen resistance in (informal) 2. To wear down by continuous shelling and bombing • • • Main Entry: ↑soft * * * ˌsoften ˈup [transitive] [present tense …
4soften someone up — soften (someone/something) up to weaken someone or something. Constant bombing was designed to soften the enemy up and weaken him. The ads were just a way to soften up public opinion to accept a big price increase …
5soften up — soften (someone/something) up to weaken someone or something. Constant bombing was designed to soften the enemy up and weaken him. The ads were just a way to soften up public opinion to accept a big price increase …
6soften the blow — soften the blow/impact/effect/ phrase to make something unpleasant seem less severe He tried to soften the blow by telling her himself. Thesaurus: to reduce, or to remove the bad effects of somethingsynonym Main entry …
7soften — UK US /ˈsɒfən/ verb ► [I] FINANCE, STOCK MARKET if demand, a price, a market, etc. softens, it stops increasing or it goes down: »Share prices softened with continued worries about the country s economic recovery. »Although demand softened again… …
8soften the impact — soften the blow/impact/effect/ phrase to make something unpleasant seem less severe He tried to soften the blow by telling her himself. Thesaurus: to reduce, or to remove the bad effects of somethingsynonym Main entry …
9soften the effect — soften the blow/impact/effect/ phrase to make something unpleasant seem less severe He tried to soften the blow by telling her himself. Thesaurus: to reduce, or to remove the bad effects of somethingsynonym Main entry …
10soften the blow — soften/cushion the blow ► to make the bad effects of something seem to be not as bad as they could have been: »If things go wrong there are no mechanisms to soften the blow. Main Entry: ↑blow …
