qualitative research techniques

  • 1Qualitative research — Sociology …

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  • 2qualitative research — noun A set of research techniques in which data is obtained from a relatively small group of respondents and not analyzed with statistical techniques …

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  • 3Qualitative marketing research — is a set of research techniques, used in marketing and the social sciences, in which data is obtained from a relatively small group of respondents and not analyzed with inferential statistics. This differentiates it from quantitative analyzed for …

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  • 4Research — This article is about the search for knowledge. For the suburb of Melbourne, Australia, see Research, Victoria. For the Wikipedia policy, see Wikipedia:Original research. For information on using Wikipedia for research, see Wikipedia:Researching… …

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  • 5Qualitative psychological research — In psychology, qualitative research has come to be defined as research whose findings are not arrived at by statistical or other quantitative procedures. Qualitative research is often said to be naturalistic . That is, its goal is to understand… …

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  • 6qualitative versus quantitative debate — A methodological issue in sociology with arguments for and against a fundamental distinction between qualitative and quantitative studies. The debate arises from the distinction drawn between sociologies arising from different epistemological… …

    Dictionary of sociology

  • 7qualitative marketing research — Marketing research techniques that use small samples of respondents to gain an impression of their beliefs, motivations, perceptions, and opinions. Such unstructured methods of data collection as depth interviews and group discussions are used to …

    Big dictionary of business and management

  • 8Qualitative comparative analysis — (QCA) is a technique, developed by Charles Ragin in 1987, for solving the problems that are caused by making causal inferences on the basis of only a small number of cases. [ [http://www.encyclopedia.com/doc/1O88 qualitativecomparatvnlyss.html… …

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  • 9Qualitative Analysis — Securities analysis that uses subjective judgment based on nonquantifiable information, such as management expertise, industry cycles, strength of research and development, and labor relations. This type of analysis technique is different than… …

    Investment dictionary

  • 10Marketing research — Marketing Key concepts Product marketing · Pricing …

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