qualitative research
41Computer assisted qualitative data analysis software — Computer Assisted/Aided Qualitative Data AnalysiS (CAQDAS) is the use of computer software to aid qualitative research such as transcription analysis, coding and text interpretation, recursive abstraction, content analysis, discourse analysis,… …
42Dialectical research — or dialectical inquiry or dialectical investigation is a form of qualitative research which utilizes the method of dialectic, aiming to discover truth through examining and interrogating competing ideas, perspectives or arguments. Dialectical… …
43Virtual jury research — is a technique used by lawyers to prepare for trial.For many decades, attorneys have employed jury consultants to conduct jury research to help prepare for trial. The goals of such research vary: to assess the case and to discover its primary… …
44Marketing research mix — Marketing Key concepts Product marketing · Pricing …
45Exploratory research — is a type of research conducted because a problem has not been clearly defined. Exploratory research helps determine the best research design, data collection method and selection of subjects. Given its fundamental nature, exploratory research… …
46Action research — Die in den Sozialwissenschaften gebräuchlichen Begriffe Handlungs , Aktions , und Tatforschung sind synonyme Übersetzungen des von Kurt Lewin geprägten Begriffs action research[1][2]. Er wollte als Kritik an einer rein experimentellen… …
47Forum Qualitative Sozialforschung — Das Forum Qualitative Sozialforschung (FQS) ist eine mehrsprachige Online Zeitschrift für Qualitative Sozialforschung und die größte frei verfügbare (im sogenannten Open Access publizierte) online Zeitschrift zu qualitativen Verfahren der… …
48Quantitative psychological research — is defined as psychological research which performs mathematical modeling and statistical estimation or statistical inference. This definition distinguishes it from so called qualitative psychological research; however, many psychologists do not… …
49Advertising research — is a specialized form of marketing research conducted to improve the efficiency of . According to MarketConscious.com, “It may focus on a specific ad or campaign, or may be directed at a more general understanding of how advertising works or how… …
50Online research community — An Online research community (part of Research 2.0) is a part of an emerging and developing area in market research making use of developments in Web 2.0 technologies and online communities. They allow qualitative research to be conducted… …