pretesting
11Edu-Ware — Infobox Company company name = Edu Ware Services, Inc. company company type = Corporation foundation = 1979 (defunct 1985) location = Agoura Hills, CA key people = Sherwin Steffin Chairman Steven Pederson President industry = Computer and video… …
12Social Norms Approach — The social norms approach is an environmental strategy gaining ground in health campaigns Perkins, H. W. (2003). The Social Norms Approach to Preventing School and College Age Substance Abuse: A Handbook for Educators, Counselors, and Clinicians …
13Customer satisfaction — Customer satisfaction, a term frequently used in marketing, is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as the number of customers, or percentage of total… …
14Conversion optimization — In internet marketing, conversion optimization, or conversion rate optimization is the method of creating an experience for a website or landing page visitor with the goal of increasing the percentage of visitors that convert into customers. It… …
15Copy testing — Marketing Key concepts Product marketing · Pricing …
16Loop Management System — A Loop Management System (LMS) is a kind or a part of network management system which purpose is maximization level of local loop control. Sometimes it is referred to as local loop management (LLM) or copper loop management (CLM).BenefitsAlthough …
17Lee Weinblatt — is an American inventor and market researcher. Weinblatt s 60 inventions focus on means to investigate consumer response to commercial products and advertising.Weinblatt, who has a master s degree in industrial psychology, started his career at… …
18psychological testing — Use of tests to measure skill, knowledge, intelligence, capacities, or aptitudes and to make predictions about performance. Best known is the IQ test; other tests include achievement tests designed to evaluate a student s grade or performance… …
19ПРЕДВАРИТЕЛЬНЫЕ ИССЛЕДОВАНИЯ — (pretesting) Использование маркетинговых исследований для прогнозирования эффективности рекламы до ее широкой публикации. Бизнес. Толковый словарь. М.: ИНФРА М , Издательство Весь Мир . Грэхэм Бетс, Барри Брайндли, С. Уильямс и др. Общая редакция …
20Computerized adaptive testing — (CAT) is a form of computer based test that adapts to the examinee s ability level. For this reason, it has also been called tailored testing. Contents 1 How CAT works 2 Advantages 3 Disadvantages …
