marketing research

  • 11qualitative marketing research — Marketing research techniques that use small samples of respondents to gain an impression of their beliefs, motivations, perceptions, and opinions. Such unstructured methods of data collection as depth interviews and group discussions are used to …

    Big dictionary of business and management

  • 12quantitative marketing research — Marketing research techniques that use large samples of respondents to quantify behaviour and reactions to marketing activities. Typically, a structured questionnaire is used to obtain data that quantifies the numbers and proportions of… …

    Big dictionary of business and management

  • 13Marketing-Research — Mar|ke|ting Re|search, das (Wirtsch.): Absatzforschung …

    Universal-Lexikon

  • 14Marketing Research — ⇡ Marketingforschung …

    Lexikon der Economics

  • 15Marketing-Research — Mar|ke|ting Re|search, auch M’ar|ke|ting|re|search [...ri sə:tʃ] das; [s], s: Absatzforschung (Wirtsch.) …

    Das große Fremdwörterbuch

  • 16Master of Marketing Research — (MMR or M.M.R.) is a graduate degree program that may be from one to three years in length. About 75 percent of the fulltime programs can be studied in about one year while part time Masters in Marketing are studied besides the job and usually… …

    Wikipedia

  • 17Qualitative marketing research — is a set of research techniques, used in marketing and the social sciences, in which data is obtained from a relatively small group of respondents and not analyzed with inferential statistics. This differentiates it from quantitative analyzed for …

    Wikipedia

  • 18Quantitative marketing research — is the application of quantitative research techniques to the field of marketing. It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and… …

    Wikipedia

  • 19CNW Marketing Research — Infobox Company company name = CNW Marketing Research, Inc. company company type = Private company slogan = Clarity. Context. Vision. foundation = 1984 location city = Bandon, Oregon location country = United States key people = Stephanie Yanez,… …

    Wikipedia

  • 20Mobile marketing research — describes a method of data collection means by using functions of mobile phones, smart phones and PDAs. It makes use of strengths from mobile communication and applies these strengths to research purposes.[1] Contents 1 Background 2 Definition… …

    Wikipedia