marketing cost
31cost per lead — UK US noun [U or C] (ABBREVIATION CPL) ► COMMERCE, E COMMERCE, MARKETING the amount of money that a company pays each time the name and contact details of a possible customer for its products or services is provided to it, for example, when a… …
32marketing — /mahr ki ting/, n. 1. the act of buying or selling in a market. 2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling. [1555 65;… …
33Digital marketing — Marketing Key concepts Product marketing · Pricing …
34Marketing supply chain — The marketing supply chain is the chain of suppliers that an organization relies on to produce marketing materials (print, promotional products and point of sale) to market their products and services. The marketing supply chain is often made up… …
35Cost per mille — For CPM related to internet marketing, see Cost per impression ECPM redirects here. It is also short for European Christian Political Movement. Cost per mille (CPM), also called cost ‰ and cost per thousand (CPT) (in Latin mille means thousand),… …
36marketing — finding out what customers want, then setting out to meet their needs, provided it can be done at a profit. Marketing includes market research, deciding on products and prices, advertising promoting distributing and selling. Glossary of Business… …
37Cost Of Acquisition — A business sales term referring to the expense required to attain a customer or a sale. In setting a marketing and sales strategy, a company must decide what the maximum cost of acquisition will be, which effectively determines the highest amount …
38Cost-plus pricing with elasticity considerations — One of the most common pricing methods used by firms is cost plus pricing. In spite of its ubiquity, economists rightly point out that it has serious methodological flaws. It takes no account of demand. There is no way of determining if potential …
39Marketing plan — A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of… …
40Marketing par courriel — Sommaire 1 Origines 2 Les filtres anti spam 3 L’utilisation du courriel comme véhicule de communication personnalisée 4 Les principes …
