innovation product
1Product Innovation Toolbox. A Field Guide to Consumer Understanding and Research , Dulce Paredes
Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research brings together key thought-leaders and seasoned consumer researchers from corporate R&D, academia and marketing… 17833.07 руб электронная книга2The Food Industry Innovation School. How to Drive Innovation through Complex Organizations , Helmut Traitler
Innovation and new product development are increasingly perceived as drivers of profits in the food industry. Companies are dedicating a large amount of resources to these areas and it is crucial… 7717.99 руб электронная книга3Embarrassment of Product Choices 2. Towards a Society of Well-being , Michel Millot
Product information is excessively commercial and technical. There is no single best product for all, and the price/quality ratio can be deceptive. Word of mouth is growing with opinions shared on… 12643.68 руб электронная книга4New-Product Diffusion Models (International Series in Quantitative Marketing, Vol 11) , Vijay Mahajan, Eitan Muller, Yoram Wind
Product sales, especially for new products, are influenced by many factors. These factors are both internal and external to the selling organization, and are both controllable and uncontrollable. Due… 4632 руб5Open Innovation. New Product Development Essentials from the PDMA , Abbie Griffin
A clear, practical guide to implementing Open Innovation for new product development Open Innovation: New Product Development Essentials from the PDMA is a comprehensive guide to the theory and… 4632.99 руб электронная книга6Leveraging Constraints for Innovation. New Product Development Essentials from the PDMA , Abbie Griffin
Provides managers with actionable insight into a select set of innovation constraints and how to best deal with them This PDMA Essentials Book, the third in this series, provides a framework of… 4227.57 руб электронная книга7The Power of Design. Product Innovation in Sustainable Energy Technologies , Han Brezet
The Power of Design offers an introduction and a practical guide to product innovation, integrating the key topics that are necessary for the design of sustainable and energy-efficient products using… 8184.66 руб электронная книга8Open Services Innovation. Rethinking Your Business to Grow and Compete in a New Era , Henry Chesbrough
The father of«open innovation» is back with his most significant book yet. Henry Chesbrough’s acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open… 2273.13 руб электронная книга9Monetizing Innovation. How Smart Companies Design the Product Around the Price , Madhavan Ramanujam
Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to innovate to survive. But successful innovation—measured in… 1886.15 руб электронная книга10AI for Marketing and Product Innovation. Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales , A. Pradeep K.
Get on board the next massive marketing revolution AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine… 2263.37 руб электронная книга
