direct marketing communications
1Marketing Automation. Practical Steps to More Effective Direct Marketing , Jeff LeSueur
In today's market, it takes more than good products and services to succeed. Successful marketing requires more precise segmentation and more sophisticated communications with customers–the… 2598.33 руб электронная книга2Convergence Marketing. Combining Brand and Direct Marketing for Unprecedented Profits , Richard Rosen
Offering a common language, better processes, and a set of practical tools, Convergence Marketing is a real-world guide that successfully combines the best of brand and direct into something more… 1622.74 руб электронная книга3Professional Services Marketing. How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success , Mike Schultz
A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for… 1947.93 руб электронная книга4The Marketer's Handbook. Reassessing Marketing Techniques for Modern Business , Laurie Young
This book, written by a senior marketer with over thirty years experience of using marketing techniques and concepts, sets out to describe, contextualize and rate them. Its prime emphasis is on… 2181.42 руб электронная книга5Twitter Marketing. An Hour a Day , Hollis Thomases
The complete guide to a successful Twitter marketing campaign Twitter is a microblogging service that's changing the way we communicate. Marketers recognize its value, and Twitter Marketing: An Hour… 1950.53 руб электронная книга6Connected CRM. Implementing a Data-Driven, Customer-Centric Business Strategy , David Williams S.
Praise for Connected CRM“Many books explore the subject of CRM. In this book the ‘m’ is for Marketing and David’s seasoned perspective indeed makes it a capital ‘M.’ Taking core direct… 2276.38 руб электронная книга7The Fast Forward MBA Pocket Reference , Paul Argenti A.
The Fast Forward MBA Pocket Reference Second Edition– more comprehensive and convenient than ever! When the success of your business hangs in the balance, you need reliable, authoritative… 2731.66 руб электронная книга