consumers (noun)

  • 71truth in labelling — noun the principle or legal requirement that a product for sale be accurately labelled so as to protect consumers and allow them an informed choice, particularly in relation to the labelling of food products in terms of their content, means of… …

  • 72AIDA — noun a model showing stages in the effects of advertising on consumers, i.e. you attract their Attention, keep their Interest, arouse a Desire and provoke Action to purchase. Full form attention, interest, desire, action …

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  • 73captive finance company — noun a finance company owned by a manufacturer to finance dealers inventories or to make loans to consumers buying the company s products • Hypernyms: ↑finance company …

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  • 74consumer research — noun marketing research that yields information about the motives and needs of different classes of consumers • Hypernyms: ↑marketing research, ↑market research …

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  • 75liquidity crisis — noun a state in which there is a short supply of cash to lend to businesses and consumers and interest rates are high • Syn: ↑credit crunch, ↑squeeze • Hypernyms: ↑financial condition …

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  • 76microeconomics — noun the branch of economics that studies the economy of consumers or households or individual firms • Derivationally related forms: ↑microeconomist • Hypernyms: ↑economics, ↑economic science, ↑political economy …

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  • 77retailing — noun the activities involved in selling commodities directly to consumers (Freq. 4) • Derivationally related forms: ↑retail • Hypernyms: ↑selling, ↑merchandising, ↑marketing …

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  • 78circular flow — noun : the continuing and recurrent transfers of money and goods among producers and consumers …

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  • 79consumer sovereignty — noun : the economic power exercised by the preferences of consumers in a free market …

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  • 80forced saving — noun 1. : involuntary saving by an individual resulting from restrictions imposed upon expenditures, deferred income, insurance, or other circumstances 2. : involuntary transfer of purchasing power from consumers to investors by means of a money… …

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