consumer preference
71ФУНКЦИЯ СПРОСА — (demand function) Функция, описывающая спрос на товар или услугу в соответствии с индивидуальными предпочтениями. См.: предпочтение потребителей (consumer preference). См. также: функция спроса Хикса (Hicksian demand function); функция спроса… …
72Dimensions of brand personality — The Dimensions of Brand Personality of Jennifer Aaker is a framework to describe and measure the personality of a brand in five core dimensions, each divided into a set of facets. Brand personality is defined formally here as the set of human… …
73cor´po|ra´tiv|ist — cor|po|ra|tiv|ism «KR puh RAY tuh VIHZ uhm», noun. the theory or system of a corporative state: »The dangers of a producer dominated economy tending to degenerate into syndicalism or corporativism outweigh the risks on economy resting on consumer …
74cor|po|ra|tiv|ism — «KR puh RAY tuh VIHZ uhm», noun. the theory or system of a corporative state: »The dangers of a producer dominated economy tending to degenerate into syndicalism or corporativism outweigh the risks on economy resting on consumer preference… …
75Indifference curve — In microeconomic theory, an indifference curve is a graph showing different bundles of goods, each measured as to quantity, between which a consumer is indifferent. That is, at each point on the curve, the consumer has no preference for one… …
76Utility — This article is about the economic concept. For other uses, see Utility (disambiguation). Part of a series on Utilitarianism …
77IS/LM model — The IS curve moves to the right, causing higher interest rates (i) and expansion in the real economy (real GDP, or Y). The IS/LM model (Investment Saving/Liquidity preference Money supply) is a macroeconomic tool that demonstrates the… …
78Australia — /aw strayl yeuh/, n. 1. a continent SE of Asia, between the Indian and the Pacific oceans. 18,438,824; 2,948,366 sq. mi. (7,636,270 sq. km). 2. Commonwealth of, a member of the Commonwealth of Nations, consisting of the federated states and… …
79publishing, history of — Introduction an account of the selection, preparation, and marketing of printed matter from its origins in ancient times to the present. The activity has grown from small beginnings into a vast and complex industry responsible for the… …
80Ordinal utility — theory states that while the utility of a particular good or service cannot be measured using a numerical scale bearing economic meaning in and of itself, pairs of alternative bundles (combinations) of goods can be ordered such that one is… …
