comparison advertising

  • 21Aleksandr Orlov (advertising) — Aleksandr Orlov Compare The Meerkat character Aleksandr Orlov First appearance January 2009 …

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  • 22Price comparison service — Part of a series on Electronic commerce Online goods and services Streaming media Electronic books Softwa …

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  • 23Social comparison theory — Social comparison is a theory initially proposed by social psychologist Leon Festinger in 1954. This theory explains how individuals evaluate their own opinions and desires by comparing themselves to others. Basic Framework The Social comparison… …

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  • 24Semantic advertising — applies semantic technologies to online advertising solutions. The function of semantic advertising technology is to semantically analyze every web page in order to properly understand and classify the meaning of a web page and accordingly ensure …

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  • 25intramedia comparison — /ˌɪntrəmi:diə kəm pærɪs(ə)n/ noun a comparison of different advertising options within the same medium ● After extensive intramedia comparison we now know all the possibilities of TV advertising. Compare intermedia comparison …

    Marketing dictionary in english

  • 26McDonald's advertising — I m Lovin It redirects here. For the Justin Timberlake single, see I m Lovin It (song). McDonald s Type Public Traded as NYSE:  …

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  • 27Search advertising — In Internet Marketing, Search Advertising is a method of placing online advertisements on Web pages that show results from search engine queries. Through the same search engine advertising services, ads can also be placed on Web pages with other… …

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  • 28Degree of comparison — Grammatical categories Animacy Aspect Case Clusivity Definiteness Degree of comparison Evidentiality …

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  • 29Newspaper advertising — Most newspapers make nearly all their money from advertising. The income from the customer s payment at the news stand is small in comparison. For that reason newspapers are not expensive to buy, and some (such as AM New York in New York City and …

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  • 30Comparative Advertising — A marketing strategy in which a company shows how its product or service is superior to that of its competitors by comparing the benefits and costs within the advertisement itself. A comparative advertising campaign may involve printing a side by …

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