co-op advertising

  • 51advertising —    by Malcolm Barnard   Advertising (like fashion (q.v.) to which it is closely related) is a central part of Baudrillard s account of consumption and consumerism. Baudrillard s explanation of advertising begins from the observation that… …

    The Baudrillard dictionary

  • 52Advertising Federation Of America - AFA — A regional advertising group based on the U.S. East Coast that was formed uphold high advertising standards and also to protect and promote the advertising trade. Its predecessor organization, the National Federation of Advertising Clubs, was… …

    Investment dictionary

  • 53Advertising network — An advertising network or ad network is a company that connects web sites that want to host advertisements with advertisers who want to run advertisements. Increasingly Ad networks are companies that pay software developers as well as web sites… …

    Wikipedia

  • 54Advertising media scheduling — In advertising media planning, scheduling refers to the pattern in which advertising is timed. It is represented as plots on a yearly flowchart that indicates the pattern of times advertising should appear so that it coincides with the most… …

    Wikipedia

  • 55Advertising-To-Sales Ratio — A measurement of the effectiveness of an advertising campaign calculated by dividing total advertising expenses by sales revenue. The advertising to sales ratio is designed to show whether the resources a firm spends on an advertising campaign… …

    Investment dictionary

  • 56Advertising slogan — Ad campaign featuring Ganymede bringing Bud to the Gods, based on a drawing by F. Kirchbach. The original Anheuser Bush ad as it appeared in the February 1906 issue of Theatre Magazine. The slogan on the sign reads: Modern Version of Ganymede… …

    Wikipedia

  • 57Advertising Association Of The West - AAW — A regional advertising group based on the American West Coast that was formed to protect and promote the advertising trade, and uphold high industry standards. The Advertising Association of the West s predecessor organization, the Pacific Coast… …

    Investment dictionary

  • 58Advertising management — articleissues advert=March 2008 context=March 2008 unreferenced=February 2008 Advertising is a management function. While advertising is the event, advertising management is the whole process a function of marketing starting from market research… …

    Wikipedia

  • 59Advertising Space — Single infobox Name = Advertising Space Artist = Robbie Williams from Album = Intensive Care Released = December 12, 2005 Format = CD Single, DVD Single, Digital Download Recorded = 2005 Genre = Soft rock Length = 4:37 Label = EMI Producer =… …

    Wikipedia

  • 60Advertising Elasticity Of Demand - AED — A measure of a market s sensitivity to increases or decreases in advertising saturation. Advertising elasticity is a measure of an advertising campaign s effectiveness in generating new sales. It is calculated by dividing the percentage change in …

    Investment dictionary