audience study

  • 1Audience theory — is an element of thinking that developed within academic literary theory and cultural studies. With a specific focus on rhetoric, some, such as Walter Ong, have suggested that the audience is a construct made up by the rhetoric and the rhetorical …

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  • 2audience research —    Audience research has developed in two main interlinking strands: research by those working in the industry and research by academics. Industry research developed as a mechanism by which media producers and advertisers could both understand… …

    Encyclopedia of contemporary British culture

  • 3Audience design — is a sociolinguistic model outlined by Allan Bell in 1984 which proposes that linguistic style shifting occurs primarily in response to a speaker s audience. According to this model, speakers adjust their speech primarily towards that of their… …

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  • 4audience research — ➔ research * * * audience research UK US noun [U] MARKETING ► the study of people who watch a particular television programme or film, read a particular book, etc.: »The channel carries out its own audience research. »Our audience research showed …

    Financial and business terms

  • 5Audience response — Wireless RF keypad with OLED display and advanced functions …

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  • 6Audience scanning — An audience watches a laser light show during the SIB trade fair in Rimini, Italy in 2002. Audience scanning (sometimes called crowd scanning ) occurs when a laser beam is directed toward the people observing a laser show or display. Although… …

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  • 7Audience surrogate — In the study of literature, an audience surrogate is a character with whom the audience can identify, or who expresses the questions and confusion of the audience. It is a device frequently used in detective fiction and science fiction. In… …

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  • 8Snyderman and Rothman (study) — The Snyderman and Rothman study uncovered supposed liberal bias in reporting on race and intelligence. Mark Snyderman who has written one article for the conservative magazine National Review [ [http://findarticles.com/p/search?tb=art… …

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  • 9BEN-ZVI INSTITUTE FOR THE STUDY OF JEWISH COMMUNITIES OF THE EAST — BEN ZVI INSTITUTE FOR THE STUDY OF JEWISH COMMUNITIES OF THE EAST, Israeli research institute. The Institute was founded in 1947 by izhak ben zvi , who later became Israel s second president. His public career was highlighted by passionate… …

    Encyclopedia of Judaism

  • 10National Consortium for the Study of Terrorism and Responses to Terrorism — The National Consortium for the Study of Terrorism and Responses to Terrorism (START) is a counter terrorism research center based at the University of Maryland, College Park. It is a Homeland Security Center of Excellence. It informs decisions… …

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