ambush marketer
1ambush marketing — /ˈæmbʊʃ makətɪŋ/ (say amboosh mahkuhting) noun marketing that is designed to attract attention at an event without payment for the rights to advertise at it, as by having members of the audience displaying the brand. –ambush marketer, noun …
2лица и организации, занимающиеся теневым маркетингом — [Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов] Тематики спорт (защита интеллектуальной собственности) EN ambush marketer …
3Patent troll — is a pejorative but questioned term used for a person or company who is a non practicing inventor, and buys and enforces patents against one or more alleged infringers in a manner considered by the target or observers as unduly aggressive or… …
