advertising puffery
21promotion — [n1] higher position in organization advance, advancement, advocacy, aggrandizement, backing, betterment, boost, break, breakthrough, buildup, bump, elevation, encouragement, ennoblement, exaltation, favoring, furtherance, go ahead*, hike, honor …
22Menu — For other uses, see Menu (disambiguation). A menu from a Vietnamese restaurant. In a restaurant, a menu is a presentation of food and beverage offerings. A menu may be a la carte – which guests use to choose from a list of options – or table d… …
23advertisement — Synonyms and related words: ad, advert, advertising, announcement, ballyhoo, bill, blurb, broadcast, broadside, brochure, circular, classified, commercial, handbill, hype, notice, placard, plug, poster, proclamation, promotion, promulgation,… …
24buildup — Synonyms and related words: access, accession, accretion, accrual, accruement, accumulation, acknowledgment, addition, advance, advertising, advocacy, advocating, aggrandizement, amplification, appreciation, ascent, assemblage, assembly,… …
25promotion — Synonyms and related words: Great Leap Forward, abetting, acknowledgment, advance, advancement, advancing, advertisement, advertising, advocacy, advocating, affiche, aiding, amelioration, amendment, appreciation, ascent, assisting, backing,… …
26publicity — Synonyms and related words: PR, acclaim, account, acquaintance, advertising, announcement, ballyhoo, blue book, blurb, briefing, bright light, broadcasting, buildup, bulletin, celebrity, character, commercial, common knowledge, communication,… …
27buildup — I (Roget s IV) n. 1. [A gradual increase] Syn. accumulation, accretion, amassing, development; see accumulation 1 , increase 1 . 2. [Favorable publicity] Syn. promotion, praise, hype*; see advertising 1 , praise 1 , publicity 3 . II (Roget s… …
28ballyhoo — noun, informal after all the ballyhoo, the movie was a flop Syn: publicity, advertising, promotion, marketing, propaganda, push, puffery, buildup, boosting; fuss, excitement; informal hype, spiel, hullabaloo, splash …
29publicity — noun 1) the blaze of publicity Syn: public attention, public interest, public notice, media attention/interest, face time, exposure, glare, limelight 2) all this publicity should boost sales Syn: promotion, advertising …
30advertisement — n 1. ad, Chiefly Brit. Inf. advert, announcement, blurb, statement, broadcast, Inf. plug, Sl. pitch; Radio and TV. commercial, spot announcement, spot. 2. notice, placard, poster, display; circular, bulletin, bill, handbill, flyer, leaflet,… …
