advertising page

  • 31Lamar Advertising Company — The Lamar Advertising Company (nasdaq|LAMR), based in Baton Rouge, Louisiana, is a provider of billboards, transit advertising, and highway logo signs. Founded in 1902, it has been the largest outdoor advertising company in the United States and… …

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  • 32Fast food advertising — is the promotion of fast food products and ventures through a variety of media. Fast food advertising campaigns are not as highly regulated as some other products, such as those imposed on alcohol advertising, but there are often public calls for …

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  • 33Direct-to-consumer advertising — (DTC advertising) usually refers to the marketing of pharmaceutical products but can apply in other areas as well. This form of advertising is directed toward patients, rather than healthcare professionals. The Food and Drug Administration holds… …

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  • 34Legal advertising — is marketing by law firms and attorneys.Marketing and advertising by lawyers in the United StatesThere is no standard definition of what constitutes legal advertising. [There is no definition for it in Ballentine s Law Dictionary, nor at a search …

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  • 35Remnant advertising — Remainder advertising (also known as remnant or last minute advertising) refers to the advertising space that a media company has been unable to sell.Depending on the medium, it could be ad space or time. Often it can be bought at a steep… …

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  • 36The Advertising Club of New York — The Advertising Club of New York, also known as The Ad Club and originally called the Sphinx Club, focuses efforts on advertising industry self regulation, professional training and good fellowship. Origins In 1896, a group of eight advertising… …

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  • 37Social Advertising — has been around for years, contrary to this new definition given by Zuckerberg. It s about applying marketing and advertising principles to promote health and social issues and bringing about positive behavior change. It s what nonprofits and… …

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  • 38Social network advertising — is a term that is used to describe a form of Online advertising that focuses on social networking sites. One of the major benefits of advertising on a social networking site (facebook, myspace, friendster, bebo, orkut...and many others) is that… …

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  • 39Monkey (advertising character) — Monkey and Al (portrayed by Johnny Vegas), as shown on one of ITV Digital s adverts Monkey (also known as ITV Digital Monkey or PG Tips Monkey, and often pronounced Monkeh in imitation of Johnny Vegas Lancashire accent), is an animated puppet… …

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  • 40Sustainable advertising — addresses the carbon footprint and other negative environmental and social impacts associated with the production and distribution of advertising materials. A growing number of companies are making a commitment to the reduction of their… …

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