advertising costs
41New South Wales State Plan — State Plan cover. The State Plan, A New Direction for NSW is a document prepared by the New South Wales Premier s Department within the Government of New South Wales and released on November 14, 2006. The plan, modelled on South Australia’s… …
42List of U.S. and Canadian box office bombs — The following is a partial list of U.S. and Canadian box office bombs; films with low box office revenue.A film s financial success is often measured by its gross revenue. Ideally, studios want a film s domestic (which the American film industry… …
43Box office bomb — For the album by Dramarama, see Box Office Bomb (album). The phrase box office bomb (also referred to as a flop) refers to a film for which the production and marketing costs greatly exceeded the revenue regained by the movie studio.[citation… …
44Diminution in value — is a legal term of art used when calculating damages in a legal dispute, and describes a measure of value lost due to a circumstance or set of circumstances that caused the loss. Specifically, it measures the value of something before and after… …
45cost per thousand — ˌcost per ˈthousand noun costs per thousand PLURALFORM [countable, uncountable] MARKETING used to talk about how much a particular form of advertising costs to reach one thousand viewers, readers etc: • Costs per thousand vary sharply by station …
46Flighting — An advertising scheduling strategy in which a business alternates between running a normal schedule of advertising and a complete cessation of all runs. A company may use a flighting strategy as a way to save on advertising costs, while relying… …
47Hollywood accounting — (also known as Hollywood bookkeeping)[1] refers to the opaque accounting methods used by the film, video and television industry not only in Hollywood, CA, USA to budget and record profits for film projects. Expenditures can be inflated to reduce …
48Store brand — Marketing Key concepts Product marketing · Pricing …
49Web query classification — Web query topic classification/categorization is a problem in information science. The task is to assign a Web search query to one or more predefined categories, based on its topics. The importance of query classification is underscored by many… …
50John Bloom — Infobox Person name = John Bloom image size = caption = English entrepreneur birth date = Birth year and age|1931|mf=y birth place = London, England residence = Marbella, Spain nationality = British known for = education = Hackney Downs School… …
