advertising copywriting
1Advertising by Design. Generating and Designing Creative Ideas Across Media , Robin Landa
A real-world introduction to advertising design in today's industry Advertising by Design is the most comprehensive, up-to-date guide to concept generation and design for advertising. Step-by-step… 5405.16 руб электронная книга2The Untold Story of Advertising - Masters of Marketing Secrets. Origins of American Marketing Revealed... , Dr Robert C. Worstell, Albert D. Lasker
Albert Davis Lasker started out as a newspaper reporter when still a teenager but soon got interested in advertising. He started first as an office clerk and later became a salesman. He then asked to… 3342 грн (только Украина)3The Adweek Copywriting Handbook. The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters , Joseph Sugarman
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy… 1873.14 руб электронная книга4The Copywriter's Toolkit. The Complete Guide to Strategic Advertising Copy , Margo Berman
Written from a real-world perspective by an award-winning copywriter/producer/director, this comprehensive guide is what every writer needs to create powerful, strategic ad copy. Focusing on… 2181.42 руб электронная книга5The Copywriter's Toolkit. The Complete Guide to Strategic Advertising Copy , Margo Berman
Written from a real-world perspective by an award-winning copywriter/producer/director, this comprehensive guide is what every writer needs to create powerful, strategic ad copy. Focusing on… 7717.99 руб электронная книга6Hypnotic Writing. How to Seduce and Persuade Customers with Only Your Words , Joe Vitale
Discover the secrets of written persuasion!«The principles of hypnosis, when applied to copywriting, add a new spin to selling. Joe Vitale has taken hypnotic words to set the perfect sales… 1559.96 руб электронная книга7The Seven Lost Secrets of Success. Million Dollar Ideas of Bruce Barton, America's Forgotten Genius , Joe Vitale
Praise for The Seven Lost Secretsof Success«Buy this book, apply these secrets, and your prosperity will be assured.» -Dan McComas, President, Dan McComas Associates, Marketing&Management… 1947.28 руб электронная книга
