ˈsoft-sell

  • 11soft sell — also soft sell N SING A soft sell is a method of selling or advertising that involves persuading people in a gentle way rather than putting a lot of pressure on people to buy things. I think more customers probably prefer a soft sell. Ant: hard… …

    English dictionary

  • 12soft-sell — /sawft sel , soft /, v., soft sold, soft selling, adj. v.t. 1. to promote (a product, service, etc.) using indirect or gentle persuasion: an advertising campaign to soft sell a new perfume. adj. 2. (of a sales technique) quietly or indirectly… …

    Universalium

  • 13soft sell — n. a polite attempt to sell something; a very gentle sales pitch. □ Some people won’t bother listening to a soft sell. You gotta let them know you believe in hat you are selling. □ I tried the soft sell, but that didn’t work …

    Dictionary of American slang and colloquial expressions

  • 14soft sell — not pressuring the customer, showing the product and letting the customer decide, hard sell    I like the soft sell guys the ones who let you take a car for a drive and see if you like it …

    English idioms

  • 15soft sell — noun subtly persuasive selling. verb (soft sell) sell by such a method …

    English new terms dictionary

  • 16soft sell — The use of unobtrusive methods of selling as opposed to those employed in a hard sell Implication, rather than forceful statement and relentless repetition, form the basis of a soft sell …

    Big dictionary of business and management

  • 17soft-sell — see soft sell …

    English dictionary

  • 18soft-sell — /ˈsɒft sɛl/ (say soft sel) verb (t) (soft sold, soft selling) 1. to sell in a quietly persuasive, subtle manner. –adjective 2. of or relating to such a manner of selling …

  • 19soft sell — /ˈsɒft sɛl / (say soft sel) noun a method of advertising or selling which is quietly persuasive, subtle, and indirect. Compare hard sell …

  • 20soft sell — noun Date: 1954 the use of suggestion or gentle persuasion in selling rather than aggressive pressure compare hard sell …

    New Collegiate Dictionary