- reader service card
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купон или вкладыш (в издание) для обслуживания читателя
Англо-русский словарь технических терминов. 2005.
reader service card
Смотреть что такое "reader service card" в других словарях:
Reader service card — A reader service card or bingo card is a reply card inserted in a magazine and used by readers to request free samples and literature from businesses who advertised in the issue. Many advertisers are listed on the reply card. Readers circle the… … Wikipedia
reader service card — See bingo card … Big dictionary of business and management
Reader service card — Карта обслуживания читателя … Краткий толковый словарь по полиграфии
reader’s inquiry card — /ˌri:dəz ɪn kwaɪəri kɑ:d/, reader’s service card /ˌri:dəz sɜ:vɪs kɑ:d/ noun a card bound into a magazine which contains a matrix of numbers and letters on which readers can mark codes for products they wish to have further information about. The… … Marketing dictionary in english
Card — The term card (from Greek χάρτης chartēs , paper, papyrus ), primarily refers to cardboard or a piece of this.More generally, the term can refer to any of various small flat objects, typically made from heavy paper or plastic. In particular: *… … Wikipedia
bingo card — reader service card A reply card bound into a publication, which readers can complete to request further information or samples from companies that have either advertised or been referred to in the publication … Big dictionary of business and management
reader — /ree deuhr/, n. 1. a person who reads. 2. a schoolbook for instruction and practice in reading: a second grade reader. 3. a book of collected or assorted writings, esp. when related in theme, authorship, or instructive purpose; anthology: a… … Universalium
Card not present transaction — A card not present transaction (CNP) is a credit card purchase made over the telephone or over the Internet where the physical card has not been swiped into a reader. It is a major route for credit card fraud. If a fraudulent transaction is… … Wikipedia
Card-Pitt — Infobox NFL season team = Chicago Pittsburgh Cardinals Steelers year = 1944 record = 0 10 division place = 5th Western Division coach = Phil Handler, Walt Kiesling stadium = Comiskey Park, Forbes Field playoffs = none previous = 1943 Cardinals… … Wikipedia
Magnetic stripe card — An example of the reverse side of a typical credit card: Green circle #1 labels the Magnetic stripe A magnetic stripe card is a type of card capable of storing data by modifying the magnetism of tiny iron based magnetic particles on a band of… … Wikipedia
Common Access Card — An example DoD Common Access Card The Common Access Card (CAC) is a United States Department of Defense (DoD) smart card issued as standard identification for active duty military personnel, reserve personnel, civilian employees, other non DoD… … Wikipedia
