media research

media research
изучение методов рекламы (средств массовой информации)

Англо-русский словарь экономических терминов. 2001.

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Смотреть что такое "media research" в других словарях:

  • Media Research Center — Founder(s) L. Brent Bozell III Type media analysis Founded October 1, 1987 Location Alexandria, Virginia …   Wikipedia

  • Media Research and Study Center — MRSC Media Research and Study Center is the association of Journalists and academicians who teach or research in Higher Education in Media Studies. This includes practice based work as well as more academic disciplines. The Media Research and… …   Wikipedia

  • media research — / mi:diə rɪˌsɜ:tʃ/ noun the study or evaluation of a target audience in order to improve an organisation’s promotional activities …   Marketing dictionary in english

  • Middle East Media Research Institute — Founder(s) Yigal Carmon Type 501(c)(3) non profit Founded 1998 Location Washington, D …   Wikipedia

  • Nielsen Media Research — (NMR) is an American firm that measures media audiences, including television, radio, theatre films (via the AMC Theatres MAP program) and newspapers. NMR, headquartered in New York City, is best known for the Nielsen ratings, an audience… …   Wikipedia

  • Nielsen Media Research — Die Nielsen Media Research GmbH ist ein deutsches Marktforschungsunternehmen mit Sitz in Hamburg. Sie ermittelt seit über 50 Jahren die Bruttowerbeaufwendungen in den Above the line Medien in Deutschland sowie die Mediengattungen Direct Mail,… …   Deutsch Wikipedia

  • The Middle East Media Research Institute — Das Middle East Media Research Institute (Abk.: MEMRI) ist eine Organisation zur Beobachtung islamischer Medien des Nahen Ostens. Als nach eigenen Angaben unabhängige Nichtregierungsorganisation wurde MEMRI 1998 in den USA mit Sitz in Washington …   Deutsch Wikipedia

  • Boston College Media Research and Action Project — The Movement / Media Research and Action Project (MRAP), founded in 1986 and operating out of Boston College, provides training and technical assistance to community and grassroots organizations. In collaboration with community and grassroots… …   Wikipedia

  • Middle East Media Research Institute — Logo des Middle East Media Research Institute Das Middle East Media Research Institute (Abk.: MEMRI) ist eine Organisation zur Beobachtung islamischer Medien des Nahen Ostens. Als nach eigenen Angaben unabhängige Nichtregierungsorganisation wurde …   Deutsch Wikipedia

  • Innovative media research — [http://www.imresearch.com/ Innovative Media Research] (IMR), founded in 1996, is a Communications Marketing Research firm located in Hoboken, NJ.IMR was the marketing research firm that wrote the APX (Ad Page Exposure) specifications for… …   Wikipedia

  • Canadian Media Research Consortium — The Canadian Media Research Consortium (CMRC) brings together various Canadian institutions whose purpose is to carry out and publish research on the economic, technical and cultural aspects of the media. Its partner members are the Joint Program …   Wikipedia


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