- accepted pairing
- [ək͵septıdʹpe(ə)rıŋ]
«допустимое сравнение изделий», реклама, не порочащая продукцию конкурента, но подчёркивающая преимущества своей
Новый большой англо-русский словарь. 2001.
Новый большой англо-русский словарь. 2001.
accepted pairing — a technique of advertising in which two or more competing products are compared in such a manner that certain good qualities are conceded but one product is made to appear clearly more beneficial or desirable than its competitors. [1975 80] * * * … Universalium
accepted pairing — noun A technique in advertising in which two or more competing products are compared in such a manner that certain good qualities are connected, while one product is made to appear more beneficial or desirable than its competitors … Wiktionary
accepted pairing — a technique of advertising in which two or more competing products are compared in such a manner that certain good qualities are conceded but one product is made to appear clearly more beneficial or desirable than its competitors. [1975 80] … Useful english dictionary
Glossary of fan fiction terms — The community surrounding modern fan fiction has generated a considerable number of unique subgenres and literary terminology over the past several decades. This subarticle serves as an introduction for the reader to the most notable terms that… … Wikipedia
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chemical bonding — ▪ chemistry Introduction any of the interactions that account for the association of atoms into molecules, ions, crystals, and other stable species that make up the familiar substances of the everyday world. When atoms approach one another … Universalium
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List of chess terms — This page explains commonly used terms in chess in alphabetical order. Some of these have their own pages, like fork and pin. For a list of unorthodox chess pieces, see fairy chess piece; for a list of terms specific to chess problems, see chess… … Wikipedia
science, philosophy of — Branch of philosophy that attempts to elucidate the nature of scientific inquiry observational procedures, patterns of argument, methods of representation and calculation, metaphysical presuppositions and evaluate the grounds of their validity… … Universalium