sales promotion

sales promotion
продвижение товара, стимулирование сбыта (американизм) стимулирование сбыта;
продвижение товара (включая рассылку бесплатных образцов, выдачу премий покупателям и т. п.)

Большой англо-русский и русско-английский словарь. 2001.

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Смотреть что такое "sales promotion" в других словарях:

  • sales promotion — ➔ promotion * * * sales promotion UK US noun [C] COMMERCE, MARKETING ► an activity or series of activities done to increase sales of a particular product, for example by reducing its price or advertising it: have/run a sales promotion »They ran a …   Financial and business terms

  • sales promotion — ☆ sales promotion n. the use of publicizing methods other than paid advertising to promote a product, service, etc …   English World dictionary

  • Sales promotion — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • sales promotion — noun promotion that supplements or coordinates advertising • Hypernyms: ↑promotion, ↑publicity, ↑promotional material, ↑packaging * * * noun : activities and devices designed to create goodwill and sell a product; especially : selling activities… …   Useful english dictionary

  • sales promotion — / seɪlz prəˌməυʃ(ə)n/ noun promotional and sales techniques aimed at short term increases in sales, e.g. free gifts, competitions and price discounts ● We need some good sales promotion to complement our advertising campaign. ● Let’s hope this… …   Marketing dictionary in english

  • Sales Promotion — Konsumentengerichtete Verkaufsförderung durch Ausverkauf und Angebote Als Verkaufsförderung (Sales Promotion) werden innerhalb der Kommunikationspolitik des Marketings alle zeitlich befristeten Aktivitäten mit Aktionscharakter zusammengefasst,… …   Deutsch Wikipedia

  • Sales Promotion (magazine) — Sales Promotion magazine is a monthly UK business to business magazine for people working in marketing.It was launched in 1989 by Market Link Publishing, based in Bishops Stortford, Hertfordshire, and latterly Saffron Walden, Essex.… …   Wikipedia

  • sales promotion — An activity designed to boost the sales of a product or service. It may include an advertising campaign, increased PR activity, a free sample campaign, offering free gifts or trading stamps, arranging demonstrations or exhibitions, setting up… …   Big dictionary of business and management

  • Sales promotion —    This is a retail store division that deals with advertising, public relations, and visual merchandising. It is headed by a promotion director whose job function is to influence the sale of merchandise or services for a store or chain of stores …   Historical Dictionary of the Fashion Industry

  • sales promotion — the methods or techniques for creating public acceptance of or interest in a product, usually in addition to standard merchandising techniques, as advertising or personal selling, and generally consisting of the offer of free samples, gifts made… …   Universalium

  • Sales promotion — Salgsfremstød …   Danske encyklopædi


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