product mix

product mix
структура (ассортимент) продукции ;

Англо-Русский словарь финансовых терминов. 2000.

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Смотреть что такое "product mix" в других словарях:

  • product mix — ➔ mix * * * product mix UK US noun [S] MARKETING, COMMERCE ► the combination of products and services that a company sells: »The supermarket has a different product mix from its competitors to attract higher income shoppers. »There is scope for… …   Financial and business terms

  • product mix — gaminių sąrašas statusas T sritis radioelektronika atitikmenys: angl. product mix; product nomenclature vok. Erzeugnisnomenklatur, f rus. номенклатура продукции, f pranc. nomenclature de production, f …   Radioelektronikos terminų žodynas

  • product mix — product assortment All the product lines and items that a particular seller offers for sale …   Big dictionary of business and management

  • product mix — / prɒdʌkt mɪks/ noun a range of different products which a company has for sale …   Marketing dictionary in english

  • product mix — / prɒdʌkt mɪks/ noun a range of different products which a company has for sale …   Dictionary of banking and finance

  • mix — [mɪks] noun [countable usually singular] a group of different things combined together for a particular purpose: • If the investment manager picks the right mix of bonds, his total return should rise quickly. ˈasset ˌmix FINANCE a mix of… …   Financial and business terms

  • mix — mix, mingle, commingle, blend, merge, coalesce, amalgamate, fuse denote to combine or become combined with resulting diffusion or interpenetration of particles, parts, or elements. Mix, the most comprehensive of these terms, need not imply loss… …   New Dictionary of Synonyms

  • Product lining — is the marketing strategy of offering for sale several related products. Unlike product bundling, where several products are combined into one, lining involves offering several related products individually. A line can comprise related products… …   Wikipedia

  • product — noun 1 sth that is made or formed ADJECTIVE ▪ good, right ▪ We have a good product, but it needs to be marketed better. ▪ the right product in the right place at the right time ▪ innovative …   Collocations dictionary

  • product portfolio — A collection of products marketed by one company. An analysis of a product portfolio focuses on the interrelationships of products within a product mix The performance of the mix of products is emphasized rather than the performance of individual …   Big dictionary of business and management

  • product nomenclature — gaminių sąrašas statusas T sritis radioelektronika atitikmenys: angl. product mix; product nomenclature vok. Erzeugnisnomenklatur, f rus. номенклатура продукции, f pranc. nomenclature de production, f …   Radioelektronikos terminų žodynas


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