product segmentation

  • 1segmentation — segment seg‧ment 2 [segˈment] verb [transitive] MARKETING to divide a large group of people into smaller groups of people of a similar age or with similar incomes, interests etc, so that products that are most suitable for each group can be sold… …

    Financial and business terms

  • 2Product differentiation — In economics and marketing, product differentiation (also known simply as differentiation ) is the process of distinguishing a product or offering from others, to make it more attractive to a particular target market. This involves… …

    Wikipedia

  • 3Product category volume (PCV) — Marketing Key concepts Product marketing · Pricing …

    Wikipedia

  • 4Industrial market segmentation — is a scheme for categorizing industrial and business customers to guide strategic and tactical decision making, especially in sales and marketing. While government agencies and industry associations use standardized segmentation schemes for… …

    Wikipedia

  • 5Market segmentation — Marketing Key concepts Product marketing · Pricing …

    Wikipedia

  • 6Market Segmentation Index — or Celli Index of Market Segmentation, named after the Italian economist Celli G. GianLuca, is a measure of market segmentation. This Index, is a comparative measure of the degree of monopoly power in two distinctive markets for products that… …

    Wikipedia

  • 7Insight Segmentation and Registration Toolkit — Infobox Software name = ITK caption = ITK Logo developer = Insight Software Consortium latest release version = 3.8.0 latest release date = July 30, 2008 operating system = Cross platform genre = Development Library license =… …

    Wikipedia

  • 8behavioural segmentation — /bɪˌheɪvjərəl segmən teɪʃ(ə)n/, behaviouristic segmentation noun the segmentation or division of the market according to customers’ buying habits and usage of a product ● Behavioural segmentation will mean there are several distinct target… …

    Marketing dictionary in english

  • 9New product development — In business and engineering, new product development (NPD) is the term used to describe the complete process of bringing a new product to market. A product is a set of benefits offered for exchange and can be tangible (that is, something physical …

    Wikipedia

  • 10Market analysis for product software — consists of a number of techniques that allow an organization to collect and disseminate information from their external environment of software products for use in determining their market strategy and actions. For example, market analysis helps …

    Wikipedia