product line extension

  • 1product line extension — UK US noun (also line extension, also category extension) MARKETING, COMMERCE ► [C or U] (also product line stretching) the addition of a product or service with different features, sizes, prices, etc., to an existing range of products: »The… …

    Financial and business terms

  • 2line extension — ˈline exˌtension noun [countable, uncountable] MARKETING when a company adds a new product to its range in a way that takes advantage of the popularity of its existing products: • Line extension makes financial sense for example, starting to sell …

    Financial and business terms

  • 3product line stretching — ➔ line stretching * * * product line stretching UK US noun [U] MARKETING, COMMERCE ► PRODUCT LINE EXTENSION(Cf. ↑product line extension) …

    Financial and business terms

  • 4Product line extensions — A product line extension is the use of an established product’s brand name for a new item in the same product category. ee also*brand *brand management *marketing *product management *Product lining …

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  • 5line extension — / laɪn ɪkˌstenʃən/ noun the adding of another product to a product line …

    Marketing dictionary in english

  • 6product-category extension — A new item or new line of items in a product category new to the company offering it …

    Big dictionary of business and management

  • 7line stretching — ˈline ˌstretching also ˈproduct ˌline ˌstretching noun [uncountable] MARKETING expanding an existing range of products by adding new products that are similar to the others but have new features * * * line stretching UK US noun [U] (also product… …

    Financial and business terms

  • 8Product lining — is the marketing strategy of offering for sale several related products. Unlike product bundling, where several products are combined into one, lining involves offering several related products individually. A line can comprise related products… …

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  • 9EXTension Port — names the ports placed on their consoles allowing for connectivity to either other systems, or peripherals that were released after the fact.EXT named ports can be found on many Nintendo consoles, such as the Game Boy, the Super Nintendo, the… …

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  • 10Line 6 flextone — The Line 6 Flextone was the first in a series of guitar amplifiers to package Line 6 s revolutionary POD digital modeling system in a stand alone amplifier product. Digital modeling allowed users to access guitar tones based on those of many… …

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