marketing cost
1marketing cost variance — The adverse or favourable variance between the budgeted marketing cost for a period and the actual marketing cost incurred for the same period …
2marketing cost — noun the cost of marketing (e.g., the cost of transferring title and moving goods to the customer) • Hypernyms: ↑cost …
3allowable marketing cost — The amount that can be spent on marketing while preserving the required profit margin. It is often calculated by deducting the cost of goods, the cost of fulfilment, and the desired profit from the total expected sales revenue. For example, if a… …
4Cost per impression — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising …
5Cost per action — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising …
6Cost per Lead — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising …
7Cost per Activity — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising …
8Marketing management — Marketing Key concepts Product marketing · Pricing …
9Marketing mix — Marketing Key concepts Product marketing · Pricing …
10Marketing research — Marketing Key concepts Product marketing · Pricing …