market-share analysis
21Market segmentation — Marketing Key concepts Product marketing · Pricing …
22Market Value — 1. The current quoted price at which investors buy or sell a share of common stock or a bond at a given time. Also known as market price . 2. The market capitalization plus the market value of debt. Sometimes referred to as total market value . 1 …
23Growth-share matrix — The BCG matrix (aka B.C.G. analysis, BCG matrix, Boston Box, Boston Matrix, Boston Consulting Group analysis) is a chart that had been created by Bruce Henderson for the Boston Consulting Group in 1970 to help corporations with analyzing their… …
24Gap analysis — In business and economics, gap analysis is a business resource assessment tool enabling a company to compare its actual performance with its potential performance. At its core are two questions:: Where are we?: Where do we want to be?If a company …
25Conjoint analysis (marketing) — See also: Conjoint analysis, Conjoint analysis (in healthcare), IDDEA, Rule Developing Experimentation. Conjoint analysis is a statistical technique used in market research to determine how people value different features that make up an… …
26Conjoint analysis (in marketing) — NOTOC Conjoint analysis is a statistical technique used in market research to determine how people value different features that make up an individual Product or Service. The objective of conjoint analysis is to determine what combination of a… …
27Conjoint analysis (healthcare) — See also: Conjoint analysis (in marketing), Rule Developing Experimentation Contents 1 Why conjoint in healthcare market research? 2 Traditional conjoint models 3 Prescription based conjoint model …
28Foreign exchange market — Forex redirects here. For the football club, see FC Forex Braşov. Foreign exchange Exchange rates Currency band Exchange rate Exchange rate regime Exchange rate flexibility Dollarization Fixed exchange rate Floating exchange rate Linked exchange… …
29Conjoint analysis (in healthcare) — See also: Conjoint analysis (in marketing), Rule Developing Experimentation Why conjoint in healthcare market research?Pharmaceutical manufacturers need deeper and deeper market information they can rely on to make the right decisions and to… …
30G. E. multi factoral analysis — The GE matrix is an alternative technique used in brand marketing and product management to help a company decide what product(s) to add to its product portfolio, and which market opportunities are worthy of continued investment. Also known as… …
