loss leader price

  • 1loss-leader — lossˈ leader noun Something sold at a loss to attract other custom • • • Main Entry: ↑loss * * * ˈloss leader [loss leader loss leaders] noun an item that a shop/store sells at a very low price to attract customers …

    Useful english dictionary

  • 2loss leader — loss leaders also loss leader N COUNT A loss leader is an item that is sold at such a low price that it makes a loss in the hope that customers will be attracted by it and buy other goods at the same shop …

    English dictionary

  • 3loss leader — loss .leader n a product that is sold at a very low price in order to attract customers into a shop …

    Dictionary of contemporary English

  • 4loss leader — loss ,leader noun count BUSINESS a product sold at a very low price to encourage customers to buy other products in the same store or products made by the same company …

    Usage of the words and phrases in modern English

  • 5Loss leader — A loss leader or leader [ [http://www.bartleby.com/61/46/L0084600.html Leader] , The American Heritage Dictionary of the English Language: Fourth Edition , Houghton Mifflin Company, 2000.] (also called a key value item in the United Kingdom) is a …

    Wikipedia

  • 6loss leader — noun a featured article of merchandise sold at a loss in order to draw customers • Syn: ↑drawing card, ↑leader • Hypernyms: ↑feature * * * noun : an article sold at a loss in order to draw customers * * * loss leading, adj. a popular article that …

    Useful english dictionary

  • 7Loss Leader Strategy — A business strategy in which a business offers a product or service at a price that is not profitable for the sake of offering another product/service at a greater profit or to attract new customers. This is a common practice when a business… …

    Investment dictionary

  • 8loss leader — UK / US noun [countable] Word forms loss leader : singular loss leader plural loss leaders business a product sold at a very low price to encourage customers to buy other products in the same shop or other products made by the same company …

    English dictionary

  • 9loss leader — loss leading, adj. a popular article that is sold at a very low price or at a loss for the purpose of attracting customers to a retail store. Cf. leader (def. 4). [1920 25] * * * …

    Universalium

  • 10loss leader — noun (C) something that is sold at a very low price to make people go into a shop …

    Longman dictionary of contemporary English