customer purchase preferences
1Customer relationship management — (CRM) is a widely implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes principally sales activities, but… …
2Customer satisfaction — Customer satisfaction, a term frequently used in marketing, is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as the number of customers, or percentage of total… …
3Customer Data Integration — (CDI) is the combination of the technology, processes and services needed to create and maintain an accurate, timely, complete and comprehensive representation of a customer across multiple channels, business lines, and enterprises typically… …
4Customer value proposition — Marketing Key concepts Product marketing · Pricing …
5Customer data integration — For other meanings, see CDI (disambiguation). In data processing, customer data integration (CDI) combines the technology, processes and services needed to set up and maintain an accurate, timely, complete and comprehensive representation of a… …
6Voice of the customer — (VOC) is a term used in business and Information Technology (through ITIL, for example) to describe the in depth process of capturing a customer s expectations, preferences and aversions.[1] Specifically, the Voice of the Customer is a market… …
7Relationship marketing — is a form of marketing developed from direct response marketing campaigns conducted in the 1970 s and 1980 s which emphasizes customer retention and satisfaction, rather than a dominant focus on point of sale transactions. Relationship marketing… …
8National Aerospace Laboratory — Nationaal Lucht en Ruimtevaartlaboratorium (NLR) Type Non profit organisation Industry Aerospace Founded 1919 (RSL) …
9Frost Bros. — Frost Bros. was a high fashion retail chain based in San Antonio, Texas. The retailer opened its first store in 1917 at 217 E. Houston Street in downtown San Antonio. Frost Bros. was known for quality personal service, including name recognition …
10marketing — /mahr ki ting/, n. 1. the act of buying or selling in a market. 2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling. [1555 65;… …
