Editorial writing has the potential to start a war - or avoid one. No wonder even the most experienced journalists find opinion writing important and fascinating. In this fully updated and revised second edition of Writing Opinion for Impact, author Conrad Fink provides guidance for creating opinion writing that is reasoned, forceful, responsible, engaging and readable.
New to this edition is a stand-alone chapter on commentary for cyberspace and broadcast, with an expanded examination of writing for online publications, including a discussion of Slate, other Internet services and blogs. Also new to this edition are full-length editorials complete with author commentary highlighting teaching points from each. Reprints with author commentaries include:

Editorials from leading newspapers and magazines

A political commentary column

A humor column

A sports column

A film review

Columns on business and lifestyle
Aspiring editorial writers and columnists - whether students or professional - will find the second edition of Writing Opinion for Impact an invaluable guide to the responsibilities, techniques and art of opinion writing.