advertising medium это:

advertising medium
средство рекламы

Англо-русский словарь экономических терминов. 2001.

Смотреть что такое "advertising medium" в других словарях:

  • advertising medium — / ædvətaɪzɪŋ ˌmi:diəm/ noun a type of advertisement, e.g. a TV commercial ● The product was advertised through the medium of the trade press. (NOTE: plural for this meaning is media) …   Marketing dictionary in english

  • advertising — in the broadest sense of making goods publicly known developed as early as commodity exchange took shape in human society. In China, as elsewhere, the earliest medium of advertising was oral and even musical. The Book of Odes recorded an entry in …   Encyclopedia of Contemporary Chinese Culture

  • Advertising media selection — is the process of choosing the most cost effective media for advertising, to achieve the required coverage and number of exposures in a target audience. Contents 1 Performance 1.1 Frequency 1.2 Spread …   Wikipedia

  • advertising —    Advertising in Spain is part of the international advertising scene, with the top twenty agencies being owned, with very few exceptions, wholly or in part by multinational groups. Most of these groups became established by acquiring or… …   Encyclopedia of contemporary Spanish culture

  • Advertising research — is a specialized form of marketing research conducted to improve the efficiency of . According to MarketConscious.com, “It may focus on a specific ad or campaign, or may be directed at a more general understanding of how advertising works or how… …   Wikipedia

  • Medium — Me di*um, n.; pl. L. {Media}, {E}. {Mediums}. [L. medium the middle, fr. medius middle. See {Mid}, and cf. {Medius}.] 1. That which lies in the middle, or between other things; intervening body or quantity. Hence, specifically: (a) Middle place… …   The Collaborative International Dictionary of English

  • Medium of exchange — Medium Me di*um, n.; pl. L. {Media}, {E}. {Mediums}. [L. medium the middle, fr. medius middle. See {Mid}, and cf. {Medius}.] 1. That which lies in the middle, or between other things; intervening body or quantity. Hence, specifically: (a) Middle… …   The Collaborative International Dictionary of English

  • Medium (company) — Medium Type Private Industry Graphic Design Web Design Web Development Public Relations Online Marketing F …   Wikipedia

  • medium — [mē′dē əm] n. pl. mediums or media [mē′dēə] [L, the middle, neut. of medius: see MID1] 1. a) something intermediate b) a middle state or degree; mean 2. an intervening thing through which a force acts or an e …   English World dictionary

  • Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… …   Wikipedia

  • advertising — /ad veuhr tuy zing/, n. 1. the act or practice of calling public attention to one s product, service, need, etc., esp. by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.: to get more customers by… …   Universalium

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